Senchi started in 2019 with a Bernina home sewing machine and a side project to help pay through nursing school. What began as a personal project became a small independent brand built from scratch with no investors, no marketing team, just curiosity and self-driven interest.
Once you’re making decisions for markets instead of people, usefulness becomes secondary, and the distance between the maker and the user grows until there’s little left to connect them.
Everything at Senchi is designed, tested, and shipped in-house. We run small-batch production to stay close to the process - from early sketches and samples to fulfillment, customer service, and repairs. Every iteration comes from real use and real feedback. This is how we stay connected to the process and to the people using our gear.
Thank you for your support!